Why, when and how of behavioural analytics Allan Tan August 12, 2019 Management consultant and author Geoffrey Moore is quoted as saying: “Without big data analytics, companies are blind and deaf, wandering Read More »
Measure customer effort right each time Maxie Schmidt August 12, 2019 How do you measure customer effort? Most customer experience (CX) pros use surveys. While the question text and scale they Read More »
Making money with data Allan Tan August 12, 2019 Understandably there is more than one way to skin a cat, in this case, to monetize data. Read More »
Building the digital foundations of tomorrow: Shifting from legacy architecture to AI-ready infrastructure