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Sara Watson

Sara Watson

Sara Watson is principal analyst at Forrester. She guides technology executives in developing adaptive, creative, and resilient strategies to build future-fit technology. She advises firms in evaluating and communicating the opportunities and risks those emerging technologies present.
She equips tech executives with the tools to communicate the value of technology to CEOs and corporate boards and address key board priorities. Her research examines how tech executives can coordinate the firm’s ethical and responsible tech efforts to build trust and ensure the resilience of tech investments as strategies, interfaces, business models, and data privacy practices evolve.
Previous Work Experience
Watson’s 15-year career covering emerging technology, data, and privacy bridges industry, policy, and academia. She has been a fellow at the Berkman Klein Center for Internet and Society at Harvard University, where her work on personal data and privacy helped articulate data’s role in the digital economy.
As a fellow at the Tow Center for Digital Journalism at Columbia University, her research on the media’s coverage of technology advocated for more constructive technology criticism. Watson has previously covered emerging tech trends as an analyst at Gartner and Insider Intelligence. Her writing has appeared in The Atlantic, Wired, and The Washington Post, and her work has been cited by NPR, The Financial Times, and The New Yorker.
Education
Watson holds an MS in the social science of the internet with distinction from the Oxford Internet Institute and graduated magna cum laude from Harvard College with a joint BA in English and American literature and film studies.

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