CMOs blame lack of budget as limiting ability to executive strategy
A Gartner survey of 410 CMOs and marketing leaders noted that 71% blame a lack of the budget to fully execute their strategy in 2023. The survey revealed that marketing budgets compose 9.1% of total company revenue in 2023, remaining relatively flat but still dipping slightly from the 9.5% reported in 2022 (see Figure 1). […]
Red Hat OpenShift AI hastens generative AI adoption
Red Hat OpenShift AI underpins the generative AI services of IBM watsonx.ai, IBM’s artificial intelligence platform designed to scale intelligent applications and services across all aspects of the enterprise, fueling the next generation of foundation models.
PodChats for FutureCIO: A focus on data-driven enables AIA to deliver on its customer promises
The COVID-19 crisis continues to have a significant impact on individuals, society, businesses and the wider economy across the globe. The insurance industry has not escaped its impact, but insurers have responded quickly to the crisis. Deloitte says as the broader economy recovers and responds to the pandemic, insurers will face several challenges but also […]