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Home Management Leadership

APAC business leaders say a recession is here

FutureCIO Editors by FutureCIO Editors
September 27, 2022

IDC survey of senior business executives from around the world found that 59% believe there will be a recession in the coming year. Moreover, nearly 30% of those who believe a recession will occur also believe that we are currently in a recession with another 26% expecting a recession to begin in the second half of 2022.

Tony Olvet

"Given the many factors contributing to slower growth – persistent inflation, rising interest rates, ongoing supply chain issues, a potential energy crisis in Europe, and the conflict in Ukraine – it's not surprising that the majority of executives believe a recession is imminent," said Tony Olvet, group vice president, worldwide c-suite and Canadian future enterprise research at IDC.

"CEOs in particular need to guide their organizations through periods of economic slowdown without losing sight of long-term growth objectives, and for the vast majority of CEOs that requires a digital-first strategy."

While many executives in each of the geographic regions surveyed felt that a recession is likely in the next 12 months, the strongest response came from Europe, the Middle East, and Africa (EMEA) where nearly three-quarters of C-suite respondents expect a recession in the coming year. However, a similar share of EMEA executives believes the recession won't begin until the first half of 2023. In comparison, nearly half of North American respondents believe we are already in a recession while 44% of Asia/Pacific respondents believe the recession will begin in the second half of 2022.

In terms of duration, two-thirds of the respondents overall believe the recession will last one year or longer. While a large majority of executives in both EMEA and Asia/Pacific believe this will be the case, nearly 60% of North American executives believe the recession may last just two or three quarters.

Despite their expectations of a recession, more than one-third of the survey respondents overall predicted that they will increase their IT budgets during this time. EMEA respondents had the most bullish outlook for IT budgets with nearly two-thirds expecting budget increases compared to about a quarter of respondents in North America and Asia/Pacific.

Teodora Siman

"In today’s macroeconomic environment, there are indicators of slow growth and sentiments from business executives that express concern for a potential recession. No one can confidently predict the future, but everyone can learn from the past," added Teodora Siman, research manager, C-Suite Tech Agenda at IDC.

"As recently as 2020, we saw organizations that invested in technology and digital business models emerge from the pandemic ahead of their competitors. Investing in technology before an economic downturn can help uncover inefficiencies in processes and increase business agility, preparing an organization to handle new risks in the market."

Teodora Siman
Related:  5 practical uses for predictive analytics in marketing
Tags: IDCIT budgetsrecession
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