
IDC outlines what the future of customer looks like for APEJ
COVID-19 pandemic has shown that customers want and need organizations to deliver on empathy. Also it takes an entire organization

COVID-19 pandemic has shown that customers want and need organizations to deliver on empathy. Also it takes an entire organization

IDC says financial institutions are implementing ecosystem and context strategies and neglecting influence strategies because of their short-term business focus.

Financial institutions must create a data strategy that is supportive of this customer-centric paradigm they wish to become.

When customer data is being used to build data models, having customer-centricity in mind will ensure that their interests and