Malaysian banks continue to improve CX quality
Forrester’s (Nasdaq: FORR) 2023 Malaysia Banking Customer Experience Index (CX Index™) reveals that banks in Malaysia have been steadily improving their CX quality ...
Tag: CX
Forrester’s 2023 Singapore CX Index shows scores flat to down
Since 2018, Forrester has been tracking how Singaporean customers rate their experience with some of the biggest brands in banking ...
Overall CX quality declines among multichannel banks
There is an overall decline in customer experience (CX) quality amongst multichannel banks according to Forrester’s 2023 Singapore Banking Customer Experience ...
PodChats for FutureCIO: Excelling in customer experience measurement
History suggests that the ideals of customer experience can be traced to the development of market research as a method ...
Forrester: Build CX that engage at an emotional level
Forrester’s US 2020 Customer Experience Index reveals CX differentiation is the key to post-pandemic success building experiences that help them ...
