Winning the battle for attention amid a growing consumption crisis
Albert Nel
May 5, 2023
As the digital economy in SEA enters a new phase of growth, powered by improved connectivity and thriving online marketplaces
As the digital economy in SEA enters a new phase of growth, powered by improved connectivity and thriving online marketplaces
SAP Emarsys e-Commerce enables Sa Sa to build on this foundation and pursue a two-pronged approach to customer loyalty that
Singapore consumers have a love-hate relationship with queues. We often (willingly) put ourselves through long queues for good food and
In a Gartner survey of 400 marketing leaders, 81% claim a contingency plan to respond to disruptions. However, just 21%
The Southeast Asian retail industry continues to evolve as digital transformations across the region accelerate. A digital-first approach to business
A global survey of 30,000 consumers reveals that more than 70% said they are interested in having their primary bank
Adobe’s new generative AI services will be integrated as a co-pilot for marketers and creative professionals to enable rapid development
Digital engagement has led to higher customer expectations, greater demands, and more choices if one brand doesn’t deliver. Privacy laws
Gartner predicts that by 2027, fines from government and other regulatory bodies focused on commerce ethics will exceed US$5 billion.
A Gartner survey of 400 marketing leaders reveals that 60% of marketing leaders believe collecting first-party customer data with an
The selected start-ups are granted USD$20,000 in funding and will participate in a four-month business optimisation program designed to accelerate
Forrester warns that outdated short-term growth strategies that focus on extracting value from customers no longer work. Dramatic changes in