
Five consumer trends marketers should evaluate in 2022
A Gartner survey of 1,752 consumers during October 2021 identified the top consumer and cultural trends for marketers in 2022.

A Gartner survey of 1,752 consumers during October 2021 identified the top consumer and cultural trends for marketers in 2022.

A new study from Juniper Research has found that the global market value of the subscription economy will grow to

The COVID-19 pandemic caused a temporary shift in investment priorities in the contact centre. Millions of agents suddenly needed to

Most financial services leaders are heavily invested in learning more about what customers care about most. Often overlooked, however, are

Tuong H. Nguyen, senior principal analyst and a member of Gartner’s emerging technologies and trends team, has identified smart spaces

Chatbots are software that simulates conversation through voice or text or both. Since the first chatbot ELIZA, developed in the

As we come to the end of 2021, yet another wave of COVID-19 is sweeping the globe. While the Omicron

Amazon.com CTO Werner Vogels opined that the world is entering where data is abundant, access to it is almost instantaneous,

Organizations in Asia/Pacific – private sector, government, and educational institutions – have reached a digital transformation tipping point and are

By 2026, B2B sales organizations that unify commercial strategies and leverage multithreaded commercial strategies will realize revenue growth that outperforms

By 2025, 75% of B2B sales organizations will augment traditional sales playbooks with artificial intelligence (AI) guided selling solutions. Despite

The insights in this Boomi report, The State of Modernization, Transformation, and Innovation in the Digital Age, are based on