Gartner State of Sales Analytics 2020 outlines steps sales leaders can take to deliver analytics that help organizations overcome important
Gartner’s marketing predictions explore how post-pandemic renewal strategies put marketing on the hook for redefining and re-establishing customer relationships in
If 2020 has taught us anything, it’s that change is inevitable and that customer insights leaders must constantly look to
Salesforce’s play to acquire Slack has one clear target – Microsoft. Is it enough to stave off the competition? Forrester
AFFINBANK builds deeper customer relationships, lowers operational costs, improves telesales capabilities and reduces average call abandonment rate using Genesys customer
Digital customer experiences continue to play a huge role in engaging with and retaining customers. Delivering prompt customer service across
The success of organisations will depend on how quickly and how well they harness technology to enable their workforce in
Research shows how customer service and support leaders can improve self-service containment and reduce high-effort customer experiences
Adopting an event-driven architecture has enabled XL Axiata to ingest all transaction data around its data offerings and distribute it
Sales transformations are challenging as most sales don’t exactly get a free pass in terms of meeting their near-term targets.
IDC says Asia/Pacific enterprises must deliver empathy at scale to acquire and retain customers in the New Normal
Forrester says digitally advanced firms will have a sustained advantage over their competitors, and predicts accelerated investments in technology to
