PepsiCo is seeking to collaborate and support entrepreneurs who are developing innovative solutions that promote the circular economy for packaging and climate reduction. The F&B giant made the announcement recently at it expands the PepsiCo Greenhouse Accelerator Program to Asia Pacific.
“The Greenhouse program has been a tremendous source of ideation, talent development, and agility, allowing us to collaborate with like-minded, mission-driven entrepreneurs as they scale innovative ideas to reduce our environmental impact and promote a more resilient future,” said Wern Yuen Tan, CEO, APAC, PepsiCo.
Through May 1, 2023, PepsiCo is seeking 10 start-ups based in the Asia-Pacific region whose solutions integrate purpose into their missions, creating tangible impact for the business, consumers, communities and our planet.
The selected startups are granted US$20,000 in funding and will participate in a four-month business optimisation program designed to accelerate growth. The program includes personalised mentorship with experts across various PepsiCo functions, including leading and emerging brands, to help address critical early-stage business operations such as strategic planning, corporate structuring, and fundraising.
Startups will also have access to brand optimisation, product development, supply chain management, customer acquisition and distribution during the program.
At the end of the program, one start-up will be awarded an additional USD$100,000 in funding to continue expansion, and an opportunity to continue partnering with PepsiCo on future projects.
“The launch of PepsiCo’s Greenhouse Accelerator Program in APAC is a testament to our enduring and continued dedication to sustainability and innovation. As a company, @PepsiCo is acutely aware of its critical role in driving positive change and creating a more sustainable future for all.”
Wern Yuen Tan, PepsCo
As part of its commitment to pep+ (PepsiCo Positive), @PepsiCo’s end-to-end transformation strategy, the company is continuously investing in innovation to reduce environmental impact. The Greenhouse Accelerator Program is an extension of this commitment to drive positive change and foster the growth of startups in the sustainability field.
First launched in Europe in 2017, the Greenhouse Accelerator Program is now in its 7th year and has seen 58 emerging start-up brands deliver an estimated combined sales growth of over USD$8MM in revenue.
