IDC believes that as Chinese enterprises seek to thrive in the digital business era, the next focus will be on leveraging technology to scale the digital business.
"Despite the mounting economic headwinds, we are still in the golden age of technological innovation. Only by creating resiliency and value based on effective use of the continuously evolving innovative technologies can an IT leader that leans on a digital-first strategy cope with the storms and truly realize transformation, innovation, and development," said Kitty Fok, managing director, IDC China.
Zhenshan Zhong, vice president of IDC China, said that 2023 is expected to be the most exciting year in the world of AI, and the next-generation AI, led by generative AI, would have a profound impact on the way we live and work. He suggests that both technology suppliers and users should understand the nature of the technology, possible use cases, and possibilities for implementation, and prepare for the upcoming changes.
“To win opportunities from China’s over US$2 trillion ICT spending in the next four years, ICT vendors should partner with ICT industry leaders to leverage technology to scale their digital business. They should work from five dimensions: understanding the macro policy trends, grasping digital technology trends, gaining insight into changes in user needs, developing eco-tech solutions, and delivering quantitative digital value,” said Lianfeng Wu, vice president and chief research analyst, IDC China.
IDC predicts that by 2026, 40% of the total revenues of Global 2000 companies will come from digital products, services, and experience.
Dr. Antonio Wang, vice president of IDC China, noted that in 2023, the first year of the post-pandemic recovery, consumers will still have a lot of anxiety about the future — exchange rates, layoffs, and policy uncertainties are clouding the consumer market.
He added that at the same time, the huge consumer base and the long-term positive drivers are obvious reminders that there is still huge potential in China's consumer market over the next five years.
"New use cases, technological changes and upgrades, and the expansion of the customer base will all become positive factors contributing to the rise of the consumer market amid uneasiness,” said Dr Wang.