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Home Technology Big Data, Analytics & Intelligence

Customer-centricity and innovation drive AI spending in APAC

FutureCIO Editors by FutureCIO Editors
April 13, 2022
Photo by Alex Knight from Pexels: https://www.pexels.com/photo/high-angle-photo-of-robot-2599244/

Photo by Alex Knight from Pexels: https://www.pexels.com/photo/high-angle-photo-of-robot-2599244/

Artificial intelligence spending in Asia/Pacific will rise from US$17.6 billion in 2022 to around US$32 billion in 2025. Businesses invest in artificial intelligence (AI) to gain a competitive advantage through improved customer insight, increased employee efficiency, and accelerated decision making. IDC forecasts a compound annual growth rate (CAGR) of 25.2% for the period 2020-2025.

Jessie Cai

“Many of the changes caused by the pandemic will stay and we expect the adoption momentum of practical AI use cases such as remote or contactless engagement to continue. In the long term, clear guidance on the management of the associated risk factors of AI solutions will further boost the confidence level of buying organisations,” says Jessie Danqing Cai, associate research director, cognitive computing/artificial intelligence for IDC Asia/Pacific.

Who is buying AI

Over the next five years, the banking industry will continue to invest the most in AI solutions. Risk mitigation would be vital for the banking industry's AI investment through augmented threat intelligence and fraud analysis applications.

State/Local government is the second-highest spender on AI solutions, focusing on public safety and emergency response, augmented threat intelligence, and prevention systems.

For the next five years, the next top spending industry is professional services, growing fast with 26.6% (CAGR). The key focus area is augmented customer service agents, which help resolve customer issues. Smart business innovation and automation will optimise and streamline complex and repetitive business tasks to support organisational decision-making.

"Increasing government regulations and mandates of AI's trust, robustness, and its ethical use will need to be addressed by organisations," says Vinayaka Venkatesh, senior market analyst at IDC IT spending guides, customer insights & analysis.

He added that customer-facing industries such as financial services, hospitality and tourism will take the lead in addressing these government mandates.

Top use cases for AI

The top five use cases account for $6.1 billion, or 34.5% of total AI spending, and are forecasted to grow to 10.8 billion by 2025. Investments in use cases such as augmented customer service agents, sales process recommendation and augmentation, and smart business innovation and automation solutions are pervasive across all industries.

These solutions enable organisations to provide a better customer experience while also saving time in the decision-making process. State and local governments are spending more than 64.3% of total AI spending on public safety and emergency response solutions that address new and emerging threats and improve emergency/disaster planning and response.

Similarly, the BSFI sector invests around 25% of total AI spending on fraud analysis and investigation AI solutions to detect fraudulent transactions and anomalies.

Hardware will be the leading technology, accounting for more than 49.8% of AI spending; the largest areas of investment will be in servers, accounting for more than 84% of total spending, while the rest will go toward storage. Software is the second leading technology with 31% of AI spending. 71% of total AI spending in Software goes towards AI Applications and Artificial Intelligent Platforms. Services has the fastest spending growth, with a five-year CAGR of 34.3% in technology.

Related:  Predictions 2022: IDC FutureScape’s future of work
Tags: Artificial IntelligenceIDC
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