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Home Technology Big Data, Analytics & Intelligence

Collaboration inked to improve performance and energy efficiency in hyperscale data centres

FutureCIO Editors by FutureCIO Editors
June 2, 2025
data, technology, cloud Photo by panumas nikhomkhai: https://www.pexels.com/photo/close-up-photo-of-mining-rig-1148820/

Photo by panumas nikhomkhai: https://www.pexels.com/photo/close-up-photo-of-mining-rig-1148820/

Pure Storage and SK hynix have formed an innovative partnership, introducing QLC flash storage products that aim to meet the high-capacity and energy-efficient needs of data-intensive hyperscaler environments. 

Bill Cerreta
Bill Cerreta

"By combining SK hynix's advanced QLC products with Pure Storage's host-based flash management architecture, we can deliver an optimised solution for the hyperscale production environment and AI infrastructure. Pure Storage can further elevate performance, scalability, reliability, and energy efficiency, addressing the unique demands facing today's data-centric industries," said Bill Cerreta, GM, Hyperscale, Pure Storage.

Benefits

This collaboration claims to bring about a significant change in the hyperscale data centre landscape, offering sustained high performance, increased energy efficiency, and improved scalability and total cost of ownership (TCO).

Sam Lee

"Hyperscalers are constantly searching for data storage technology that doesn't limit their potential innovation but propels it to unforeseen levels. SK hynix's NAND technology, combined with Pure Storage's robust platform, presents a formidable option for data centre operators focused on maximising performance, efficiency, and scalability. Together, we are empowering hyperscale environments to tackle burgeoning data volumes with cutting-edge, sustainable storage solutions," said Sam Lee, EVP, head of Global Sales and Marketing, SK hynix.

Related:  Sustainability and IT infrastructure hurdle AI deployment in Singapore's public sector
Tags: energy efficiencyhyperscaler environmentsPure StorageSK hynixsustainable storage solutions
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