Klaviyo and Shopify have deepened their product integration to help unify customer data across regions and deliver consistent, localised experiences globally.
"Our partnership with Shopify is built on a shared vision to make brands more successful as they scale globally. Shopify enables merchants to sell anywhere, and Klaviyo helps make every customer relationship more valuable," Andrew Bialecki, co-founder and co-CEO of Klaviyo.
Accelerating global commerce growth
With Shopify Markets natively integrated in Klaviyo, global brands can offer:
- Automated, localised content showing the exact language, currency, and pricing defined in Shopify Markets for every product in an email or text.
- Smart regional filtering that ensures shoppers only see product recommendations available in their specific country or market.
- A seamless path to purchase with every product link automatically directing customers to the correct localised version of the storefront.
- Unified global workflows that use a single marketing template, dynamically adapting to a customer's location and language
- A fully localised, native Customer Hub experience that uses Locale Aware Catalogues to automatically inherit each shopper's Shopify Markets settings, from recently viewed items to order history and support content.
"Extending Shopify Markets' infrastructure into Klaviyo makes it easier for merchants operating across multiple regions and channels to scale internationally," said Atlee Clark, VP, Partnerships, Shopify. "This is our ecosystem at its best: native integrations that help merchants reach more customers globally, without added complexity."
