EY has compiled its annual Top 10 Opportunities for Technology Companies in 2025, offering a forward-looking analysis of key actions tech firms can take to drive growth and operational efficiency in the coming year.
“In ASEAN, technology companies face additional unique challenges, further complicating their ability to fully capitalise on AI advancements. These include uneven digital readiness across the region, stemming from disparities in infrastructure and regulation and limited access to AI capabilities such as large-scale AI providers and talent. We also observe that the focus of AI projects has shifted from specific AI use cases to the ability to integrate AI while maintaining security and ensuring commercial viability,” Joongshik Wang, EY-Parthenon Asia-Pacific Leader, also EY Asean Telecommunications, Media & Technology Sector Leader, said.
Top 10 opportunities in technology for 2025
According to original EY analysis, insights and perspectives from EY global technology partners and tech industry specialists, the following are the top 10 technology opportunities for 2025:
1. Deliver on the promise of AI
2. Drive growth and optimise customer experience through an agentic AI future
3. Adopt outcome-based pricing models to supplement subscription and consumption offerings
4. Demonstrate the power of an AI-first operating model
5. Focus on data strategy and right-sizing cloud investments
6. Empower your workforce of the future with innovative training
7. Improve strategic decision-making by embedding tax and legal functions at the outset of AI transformations
8. Inject AI into cyber defenses
9. Move beyond contingency funds to free up capital to invest in emerging technologies
10. Shape the agenda with incoming regulators
